ISSUE 2007
EARLY SPRING
Table of Content

Features:

Cover Story :: Global Power — The Newfound Strength of International Media

Media Sound Bites — Internationalists speak out

Content Comes First — IBM’s Deirdre Bigley

Bringing the Brand Experience to Consumers — Chevron’s Alicia Cid

Staying Ahead of the Media Curve — HP’s Scott Berg

Media Specialists Come of Age — Observations from three who were there

Crafting Cross-Platform Solutions — Four pan-regional case studies

High Awareness, Low Investment — Latin American cable’s strengths

Media Integration Entices Advertisers — Monetizing audience value

ADVERTISING

For ad booking contact:
deborah.malone
@dm-ny-global.com

For editorial contact:bob.benchley@
internationalistmagazine.com