16 Jul, 2024

AIMM’s Lisette Arsuaga Discusses How High-Growth Brands Embrace Strong Cultural Relevance & Inclusion…

Lisette Arsuaga, Co-Founder of AIMM, ANA’s Alliance for Inclusive and Multicultural Marketing, has long been an advocate for demonstrating how high-growth brands are also those with strong diversity and inclusion attributes or “cultural relevance” that is embedded throughout all marketing touchpoints. Recently, AIMM conducted a survey through the Cultural Inclusion Accelerator (CIA) to better understand consumers’ […]

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