COMMENTARIES
INTERNATIONAL WOMEN’S HISTORY MONTH: Contradictions or Progress?
Before International Women’s History Month ends, I wanted to acknowledge the many uplifting posts about women in the workplace, but also point out some conflicting, and quite confusing, findings from articles and studies published or reposted this month. I couldn’t help but notice several contradictions about women’s evolving roles, so I attempted to look beyond the headlines […]
How Marketing Shifts of the Past Two Decades are Shaping the Future
At the end of January, The Internationalist, the company I founded at the beginning of the 21st century to connect the people and ideas in international marketing, celebrated 20 years. While that’s a milestone for any independent venture, it also caused me to look at how marketing has evolved over the last two decades and perhaps where it might […]
Media Market Update: 2023 Outlook
By Manuel Reyes, Founder of Cortex MediaConcerns about economic uncertainty continue to be front and center as many brands remain unsure about what to expect and how best to prepare for the year ahead. It’s yet to be seen if the U.S. will suffer a significant recession in terms of a widespread and prolonged downturn. Given the Fed’s […]