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IN ISSUE: 2008|6
DEPARTMENTS
IN ISSUE: 2008|5 DEPARTMENTS
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Call for Entries Opens May 15. Final Deadline: September 8
Campaigns from June 2008 though July 2009 will qualify for these awards.
Find out more >
A shortlist will announced as the end of September 2009 and Award winners will be announced in October 2009.
Winners will receive:
» An Award statuette for office display.
» The Internationalist magazine will feature a story on the winners in its next edition.
» All winners, including Honorable Mentions, will be showcased on www.internationalist-awards.com. A search feature will enable people to better access case study highlights.
» Oxford University's SAID School of Business will use the winners as teaching case studies in their marketing program.
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The Internationalist partners with SRDS on IMG
The Internationalist has undertaken a new partnership with SRDS and its International Media Guide (IMG). IMG is the world’s only source for comprehensive data and contact information for all print media (newspapers, magazines, business-to-business publications) in every country. Available as both annual directories and as an online resource and search tool, IMG is a critical product for international media planning needs.
Omnicom’s Tim LoveSuggests a New View of the Marketing World as
CEO-APIMA
Tim Love, Vice Chairman of Omnicom Group, is assuming a new role as CEO-APIMA, or Asia-Pacific, India, Middle East and Africa effective July 1. This newly-created, expanded geographic designation makes sense as a majority of the markets within this vast region are considered to be in fast-growth mode or have emerging growth potential. The APIMA countries are also becoming increasingly interconnected through trade and new development. Traditionally, most international operations have lumped the Middle East and Africa with Europe (EMEA) given the proximity to time zones.
GroupM’s Chief Discusses Today’s International Media Issues:
Q&A with Irwin Gotlieb and The Internationalist’s Les Margulis
Q. As Digital increases in importance, how are the mainstream GroupM media agencies staffing to adjust for the shifts of dollars from more traditional forms of advertising? Some agency networks have placed individuals in the corner office who have come from a digital background. Do you see this as a US phenomenon only or as a worldwide one?
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