19 Jun, 2024

Are You Using AI to Interrupt or Interact? Redefining Consumer Relationships

In the era of digital transformation, marketing strategies are constantly evolving, and with the advent of AI, the possibilities seem endless. AI has become a pivotal tool in the arsenal of marketers, enabling unprecedented levels of personalization, efficiency, and insight. However, as we stand at this crossroads, it’s crucial to pose a fundamental question: What […]

7 mins read

Pete Blackshaw, an “Urgent Optimist,” Sees the Convergence of Green and Gaming 

Pete Blackshaw operates at the heady nexus of marketing innovation, digital transformation, and entrepreneurial thinking. Throughout his career, Pete has been a marketer at Procter & Gamble and Nestle, an entrepreneur, a digital guru, an author, a data analyst, and a community service leader.  Much of his success is tied to how he often manages to […]

4 mins read