14 May, 2025

Insights, Commentaries & Articles

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The Internationalist connects the people and ideas in international advertising, marketing and media through content, thought leadership, community and collaboration. Marketer driven, The Internationalist has become a trusted source for international best practices, and is dedicated to the business needs and challenges of international marketing professionals as they participate in multinational brand building. The Internationalist is available in print, online and in-person—through Think Tanks, Awards and Summits—all to better serve the needs of this community.

Brand&Nonprofits

Amy Williams, CEO of Good-Loop, is on a Mission to Make Online Ads More Positive…

Deborah Malone0Tagged , ,

Not all visionaries are people of action. Amy Williams is both. She recognized the need to redesign online advertising, making annoying internet ads a force for good. In 2016, she co-founded Good-Loop as a simple and profitable way for brands to do good through advertising. So far, her Good Formats have raised over $10 million for good causes globally. In doing so, […]

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6 mins read