27 Jul, 2024

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The Internationalist connects the people and ideas in international advertising, marketing and media through content, thought leadership, community and collaboration. Marketer driven, The Internationalist has become a trusted source for international best practices, and is dedicated to the business needs and challenges of international marketing professionals as they participate in multinational brand building. The Internationalist is available in print, online and in-person—through Think Tanks, Awards and Summits—all to better serve the needs of this community.

MarketingTalent

ANA’s Bob Liodice Talks About Dynamic Change, Opportunities, and the Optimism of 2024 …

Deborah Malone0Tagged ,

Bob Liodice, chief executive officer of the ANA, certainly understands both the challenges and opportunities marketers face today.  As he anticipates the key issues and trends of 2024, Bob considers both large, defining topics like the effect of Gen AI on the industry and how a central ANA tenet like “growth” is continuing to develop, […]

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5 mins read